WALLDORF, Germany – July 30, 2008 – SAP AG today announced that it has been named the worldwide market share leader based on total software revenue for business solutions in the customer relationship management (CRM), enterprise resource planning (ERP) and supply chain management (SCM) markets, according to 2007 market share reports published by renowned independent research firm Gartner, Inc.
The following is an overview of the Gartner rankings, measured by total software revenues for 2007:
- SAP leads the CRM market, with a total market share of 25.35 percent, placing nine percentage points over its closest competitor.
- SAP leads the SCM market, with a total market share of 22.4 percent, a sizeable lead over second-ranked competitor at 16 percent.
- SAP leads the ERP market, with a total market share of 27.5 percent, far surpassing the second-ranked competitor at 13.9 percent.
“We believe SAP’s top leadership position throughout the Gartner Market Share reports is a shining confirmation of the value and continued trust companies place in the SAP Business Suite family of applications,” said Jim Hagemann Snabe, member of the Executive Board, SAP AG. “Customers around the world consistently turn to the unmatched end-to-end integration capabilities of the SAP Business Suite to help solve complex business challenges while driving top and bottom line growth.”
Within the ERP market, SAP is also further noted as the leader in several relevant categories, including financials and human capital management solutions. SAP also surpassed a major ERP milestone recently, whereby SAP® ERP 6.0 has become the fastest adopted SAP ERP release in the company’s history. Combined with the powerful functionality found in the most current versions of the SAP® CRM 2007 and SAP® SCM applications, the SAP® Business Suite family of applications is providing tangible results for customers on a global scale.
“When we realized our SAP package would literally run our business, we felt we had to place our bet with the most proven solution available,” said Don Whittington, vice president and chief information officer, Florida Crystals. “Our bet with SAP has paid off handsomely. The flexibility and scalability of the software has enabled us to realize our growth objectives through acquisition and support rapidly changing business requirements. This adaptability also enables continuous improvement of business processes at Florida Crystals on a global basis.”